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Why Infographics Are a Powerful Marketing Tool
Big data. Those two words have been tossed around endlessly, but for good reason: Thanks to computers, the web, and mobile, so much data is constantly created, processed, and shared that it’s become...
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7 Major Google Algorithm Updates in 2014
Nowadays, the Internet is an integral part of our daily lives; and at the center of everything is Google. Each year, Google tightens it’s reigns by releasing periodic updates that attempt to clean the...
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Our Favorite Content from #DMDay15
Today was the Direct Marketing Day @ Your Desk Virtual Conference & Expo, thanks to Direct Marketing IQ and Target Marketing. A one-day virtual event for direct marketers, this show is a robust...
View Article5 Effective Approaches to Video Advertisements
A couple weeks ago, we helped you devise a plan of attack for getting into video marketing: Identify your goals Determine your target audience Choose your video format Make a plan for distribution. Now...
View ArticleThe (possible) Google Penguin 4.0 update and what it (possibly) means
Digital marketers across the community have been stressing over Google Penguin in 2015 – even more so than the usual level of anxiety. But the additional worry is not because of the action Google has...
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3 talks of note from this year’s State of Search
This year’s State of Search conference in Dallas, Texas came through with a lineup of search engine marketing figureheads and professionals from across the industry. Having just wrapped up this past...
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Cyber Monday 2015 Sales Set All-Time High
Even though Black Friday has traditional been the day of full parking lots of maddening crowds looking for wild deals, 2015 was certainly the year of Cyber Monday. In fact, according to Variety, Black...
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Infographics: Being Creative while Boosting your Brand
We market a variety of different brands. When it comes to creating unique and engaging content, we are experts in the field. Not only does buyCalls perform white hat SEO marketing tactics, we engage...
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Not-So-Big News: Google Has Removed ToolBar PageRank
If you are like most digital marketers, you’ve probably barely paid attention to Google Toolbar PageRank the past two years. Google has been rather open about the fact that they haven’t even updated...
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What to know about Accelerated Mobile Pages
If there is one thing that Google does not hide from webmasters, it’s that their site(s) better be well-optimized for mobile. We all remember the panic last year, code name “Mobilegeddon”, where Google...
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